Industry Trends

Industry Trends

Unique Categories That You May Not Know We Serve

Tangiblee is the market leader for Virtual Try-On (VTO) for jewelry and watches, but that’s not all. Our solution has proven successful for furniture & home decor as well as handbags & luggage. But again, that’s not all. We have also found success with pet supplies, adult toys, department stores, toy & collectibles, and more. 
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Industry Trends

What Online Retailers Need to Know About Web3

Web3 has been called the future of the Internet by many. We're told that it represents a fundamental shift towards open-source software and transparency, with blockchain at its foundation. But what is it, really? 
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Industry Trends

The Intersection of Two Worlds: Exploring Phygital Commerce

Savvy retailers are blending online and in-store to create an entirely unique experience, which some have coined phygital retail. Yes, we're aware the word doesn’t exactly roll off the tongue, but it’s in your best interest to follow this trend.
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Industry Trends

More Than A Thousand Words: The Value of Visual in Commerce

Visual commerce is essentially an umbrella term. It covers the different ways an e-commerce company might leverage interactive visual content to enhance the shopping experience for their customers. It's about more than simply uploading product photos and lifestyle imagery — it's about creating new opportunities to engage with your store.
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Industry Trends

Software with a Service (SwaS): The New SaaS Alternative

The term SwaS was coined to bridge this gap and refer to companies that are technically a SaaS company, but provide a service as well.
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Industry Trends

Top AR Commerce Trends in Asia

This article is the third and last installment in our Global AR series where we will examine the trends underlying this rapid growth, particularly in the Asia Pacific region's AR/XR commerce sector.
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Industry Trends

Top AR Commerce Trends in Europe

This article is the second installment in our Global AR series where we will explore the top trends shaping the AR/XR commerce sector in Europe. Read the first installment that focuses on AR commerce in the US here. At the end of this article, you will better understand how European users respond to – and embrace – the technology.
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Industry Trends

The Top 5 Practical Augmented Reality (AR) Use Cases Today

AR technology is rooted in creativity but is rapidly evolving and becoming a practical part of almost every industry.
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Industry Trends

Top Trends in AR Commerce in the United States

Today, we’ll explore the top trends in AR commerce in the United States. We will discuss their impact on how consumers interact with products and brands, so you can better understand how U.S. consumers respond to — and embrace — augmented reality.
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Industry Trends

How the Pandemic Changed E-commerce Forever

The pandemic has fundamentally changed the e-commerce industry, and ultimately, it's a change that’s for the better. Here's why.
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Industry Trends

Bridging the Gap Between In-store and Online Shopping Experiences

Online retailers are aware of the new trends within the industry including virtual try-on (VTO), 3D, and more. However, do they understand why it is so important to embrace an omnichannel approach and provide consumers with a seamless shopping experience.
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Industry Trends

AR Commerce: The Shopping Norm for Gen Z

A survey conducted by Snap found that 92% of Gen Z consumers want to use Augmented Reality solutions while online shopping. It is critical that online retailers understand this new generation and how to meet their online shopping needs with AR experiences.
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Industry Trends

Join Tangiblee for a Free Webinar: Accelerating Immersive Shopping

Tangiblee is hosting an educational webinar designed for retailer and brand personnel covering everything you always wanted to know about immersive shopping and AR commerce.
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Industry Trends

3D Modeling vs. Tangiblee: Scalability and Time

Many retailers have turned toward 3D solutions to try and provide a realistic online immersive shopping experience. Is this the best option? What is the 3D experience like and is the implementation process worth it?
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Industry Trends

Return on Ad Spend (ROAS): The first (but not only) step in analyzing e-commerce results

One of the most popular metrics used by e-commerce professionals, especially those involved in digital marketing, is ROAS (Return on Ad Spend). ROAS is easy to measure and is commonly used to evaluate the effectiveness of a marketing or advertising campaign.
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Industry Trends

Omnichannel is the Future of E-commerce - Tangiblee Gets You There Faster

Today's shoppers undergo an incredibly complex path from awareness to action. Throughout that journey, they may interact with a brand across multiple channels and mediums.
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Industry Trends

How Luxury Retailers are Offering an Exclusive Online Shopping Experience

Luxury retailers with online stores have to offer an entirely different experience than a mainstream e-commerce site.
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Industry Trends

Retail’s Next Frontier: Where User Experience Meets the Metaverse

Innovators have their eyes on developments such as Augmented Reality (AR), Virtual Reality (VR), Artificial Intelligence (AI), enhanced Zoom (think holograms), social media avatars, digital currencies, and other technologies that blur the lines between what is real and the virtual world. They are chasing the dream of the “metaverse,” while still trying to define exactly what it is.
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Industry Trends

Exploring the Evolution of Augmented Reality in E-commerce

The concept of augmented reality (AR) technology may seem new, but it’s not a new technology by any means.
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Industry Trends

Going Beyond Ads: Why Investing in Conversion is Crucial for eCommerce

Paid advertising continues to be a sore point for many eCommerce businesses, especially with increasing competition online on virtually all channels.
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