Tangiblee
 > 
Help Center
 > 

Analytics Setup for GTM dataLayer - GA4

There are two types of Tangiblee events:

  • impression - once Tangiblee CTA appeared
  • interaction - once Tangiblee CTA clicked or tapped

GTM tag setup:

To enable Tangiblee dataLayer events in the GTM platform, you must create dataLayer variables, a trigger, and a tag.

DataLayer variables setup

For each Custom Dimension specified in Analytics Setup - Overview set up dataLayer variables.

For example:

Trigger setup

For each event specified in this doc we need to set up a trigger.

For example:

Setup event

Next, you need to create a tag for each trigger that contains all the required customDimensions, as well as a binding to the trigger itself.

For example:

References

Analytics Setup - Overview

https://support.google.com/tagmanager/answer/13034206?hl=en&ref_topic=6333310&sjid=14050149842388668554-EU

https://www.analyticsmania.com/post/google-tag-manager-event-tracking/

Related Articles

Tangiblee is a registered trademark ® of yRuler Inc. Copyright 2023 All Rights Reserved