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Optimize Your Existing Product Imagery To Create Immersive Online Experiences

Tangiblee
Kenzie Wilson
  |  
September 11, 2025
Optimize Your Existing Product Imagery To Create Immersive Online Experiences

Product photography is expensive and time-consuming. Average rates can range from $20 - $300 per product. This doesn’t include the time that full-time employees spend coordinating and managing the shoot. 

Once the product photography is shot, there is little personalization or customizations that can be made. Therefore, shoppers are only presented with limited product photographs that don’t offer any interactivity. 

Given the limited selection of photos, it can be difficult for online shoppers to purchase with confidence. To increase customer confidence, retailers feel that the only option is to re-shoot additional product imagery. Which again is incredibly costly and time-consuming. 

However, retailers can optimize their existing product imagery to increase customer confidence, reduce returns, and increase revenue per visitor with immersive shopping solutions. Using a single line of code, online retailers can equip their e-commerce websites with Tangiblee experiences including Virtual Try-On, Contextual Shopping, Lifestyle Content, and more

Tangiblee takes the retailer’s existing 2D content and creates immersive shopping experiences. Retailers aren’t required to take additional product imagery or commit a full-time employee to manage the software. Our team takes on all of the heavy lifting managing, auditing, and maintaining the experience. 

Once we retrieve the 2D assets from the retailer, our team is able to place them realistically on lifestyle models and generate model imagery with no additional photography. Tangiblee can create virtual try on and comparison experiences from these 2D assets that increase revenue per visitor and conversions. 

To learn more about optimizing your existing product imagery, schedule a demo today.

Frequently Asked Qustions

No. Virtual try-on adds a visualization layer on top of a product; it doesn't replace accurate product data or existing imagery. In a quality-checked pipeline, the brand's existing product photo is actually the foundation the result is built from.

It places the brand's real 2D catalog photo of the item onto a hand, wrist, or ear from a reference photo, rather than generating a new image of the product from scratch. The item's proportions and details come from the actual product photo; the AI handles scale, angle, and blending onto the shopper's photo. This is different from older try-on technology, which mapped a manually built 3D or 2D asset onto the shopper using fixed geometric rules, and different from generic AI image generators, which typically synthesize the product rather than place a real photo of it.

新機能を告知する専用のメールでリリースをサポートすることをお勧めします。理想的には、実際の体験を示すアニメーションGIFと、VTO対応製品のカテゴリページへのリンクを掲載してください。


広く認知してもらうためには、ホームページの可視性も重要です。バナーやその他の目立つ配置は、より多くの訪問者にこの機能を紹介し、試用を促すのに役立ちます。


また、この機能の仕組みについての簡単な説明を追加することをおすすめします。エクスペリエンスがシンプルな場合でも、特に高齢層の買い物客は、使い慣れる前に少しガイダンスを追加したほうがよいと感じるかもしれません。


最後に、ソーシャルメディアやユーザー生成スタイルのコンテンツを通じてこの新機能を宣伝して、より多くの視聴者が新しい機能に触れ、関心を持ってもらうことをおすすめします。

カタログに命を吹き込みましょう

インタラクティブな商品コンテンツの力を体感してください。