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Product Features

Introducing: Build Your Look Feature

Tangiblee
Chris Nelson
  |  
April 10, 2024
Introducing: Build Your Look Feature

If you have a wide variety of jewelry to choose from but no ability to showcase them together, look no further! Introducing our Multi-Category Look Builder, a solution for accommodating accessory visualization across multiple categories for desktop and mobile.

How it works: for customers

We've combined Look Builder functionality to allow for stacked bracelets, rings, and watches that can be viewed directly on models. Customers can work from pre-selected stacks or build their own from the ground up, adding the full stack directly to their cart. Individual items can still be added, removed, or swapped seamlessly; product dimension info and zooming in or out is also supported. 

How it works: for retailers

Our embed integration works directly on the PLP (product listing page) to curate jewelry stacking. Here are some customization options available for retailers: 

  • Choose the number of items from each category to display in stacking mode (e.g. 3 rings, 2 bracelets, and a watch).
  • Enable a single item or stacking mode by default when the widget is opened

This feature is ideal for retailers with a broad catalog of jewelry who want to showcase how their pieces look in tandem—sometimes a vision of bracelets, bangles, and rings doesn't hit a customer with an emotional impact until they can visualize the full stack in one place.

We understand the power of visuals and aesthetics—let us bring your creative vision directly to customers, eliminating the frustrations of hunting down and adding five individual pieces to a cart or the frustration of figuring out if a particular piece meshes well with others.

Supported Retail Categories

The following retail categories will be supported: 

  • Watches (1 max)
  • Necklaces (1 max)
  • Bracelets (2 bracelets, can be more depending on the drag line length)
  • Rings (up to 3)
  • Earrings (including stacking)
  • Pendants (including stacking)
  • Brooches (including stacking)

Limitations and Specifications

Multi-category stacking does not currently support the following features:

  • Free dragging: Users will only be able to place products on pre-defined hotspots
  • VTO/On Me capabilities 
  • Color selection

These features mentioned above are on our roadmap—we’ll keep you posted once they’re made available. 

‍Note: For clients not using SFCC or Shopify who want to enable Look Builder, multi-SKU cart bundling should be requested separately. Clients using other e-commerce platforms may need to discuss additional integration steps with our team.

Get in Touch

Still have questions about multi-category stacking? Send us a message with our contact form. Want to see how our solution looks on your PLP? Schedule a demo with us.

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Frequently Asked Qustions

No. Virtual try-on adds a visualization layer on top of a product; it doesn't replace accurate product data or existing imagery. In a quality-checked pipeline, the brand's existing product photo is actually the foundation the result is built from.

It places the brand's real 2D catalog photo of the item onto a hand, wrist, or ear from a reference photo, rather than generating a new image of the product from scratch. The item's proportions and details come from the actual product photo; the AI handles scale, angle, and blending onto the shopper's photo. This is different from older try-on technology, which mapped a manually built 3D or 2D asset onto the shopper using fixed geometric rules, and different from generic AI image generators, which typically synthesize the product rather than place a real photo of it.

We recommend supporting the launch with a dedicated email announcing the new feature, ideally featuring an animated GIF that demonstrates the experience in action and links to a category page with VTO-enabled products.
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To build broader awareness, homepage visibility is also important. Banners or other prominent placements can help introduce the feature to more visitors and encourage trial.
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We also suggest adding a short explanation of how the feature works. Even when the experience is simple, some shoppers may benefit from a little extra guidance before they feel comfortable using it.
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Finally, we recommend promoting the new capability across social media and user-generated-style content so that more of your audience is exposed to it and encouraged to engage.

Bring Your Catalog to Life

Experience the power of interactive product content.

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