Currently, customers can only purchase one product at a time while using Tangiblee and must move to another product description page (PDP) if they want to purchase additional items. The stacking feature took a step in the right direction by allowing customers to view multiple products at once. However, in order to purchase multiple products, they would still have to go to the different PDPs.
Multi-SKU bundling eliminates clicks by giving customers the ability to purchase multiple products within one experience. Eliminating these additional steps enhances the buyer’s experience and promotes cross-selling.
Jewelry stacking provides customers with the ability to visualize multiple products at once on their wrist, fingers, ear, etc. At scale, customers can place various pieces on themselves and move them around in order to find the perfect combination and placement. This feature has led to increased conversions, buyer confidence, and a decrease in returns.
While the stacking feature enables the visualization of multiple products, once a customer makes their selections, they must go searching for the other products in order to add them to their cart. These additional steps and time can be off-putting and lead to customers only purchasing the original item or not purchasing at all.
Virtual Room Design enables users to visualize multiple products within a virtual room to create their perfect space. Shoppers can swap items in and out and even change the virtual room to best match their environment. This increases revenue per visitor and average order value by providing personalized recommendations for complementary products.
After the shopper is done creating their virtual room they can add their entire room to their cart with a few simple clicks. Rather than crawling the website to find each and every product they are able to add everything to their cart at once. This eases customer frustration and increases their likelihood to purchase.
Multi-SKU bundling eliminates the need for online shoppers to switch between different product pages by allowing then to add all items directly to their cart in a few simple clicks. Customers can view complementary items and discover a look with multiple products even if they only visited the website looking for one item. Multi-SKU bundling increases RPV by exposing customers to additional products that they wouldn’t have looked at on their own.
Interested in learning more about what multi-SKU bundling could mean for your e-commerce business? Schedule a demo here.
In today's digital landscape, AI is everywhere – from the headlines of news outlets to the trending topics on Twitter. With the release of ChatGPT in 2023, AI has become a hot topic. While some eagerly embrace AI to automate processes, others harbor concerns about its long-term implications.
Across industries, companies harness AI to streamline tasks like taking meeting notes, generating content, optimizing workflows, and more. Individuals use AI to create personalized meal plans and seek answers to their questions. In fact, some innovative solo entrepreneurs are building entire businesses solely relying on the capabilities of AI.
Yet, as anyone who has explored AI knows, it comes with imperfections. It's a groundbreaking technological advancement, but it still has a long way to go before it can replace human moderation entirely.
At Tangiblee, we recognize the transformative power of AI, but we also understand its limitations. That's why we've adopted a unique approach – human-in-the-loop AI.
After the initial AI processes, our dedicated human moderators meticulously review every product, leaving little room for error. Each item undergoes a rigorous audit to ensure that AI hasn't overlooked any detail, guaranteeing that the highest-quality product is delivered to our clients.
Our in-house team, supported by AI, provides unmatched accuracy and quality. We maintain control over all aspects of our operations, from training to professional development and incentives. This carefully structured process has yielded remarkable results, including a staggering 100X increase in throughput compared to competitors relying on freelance resources.
To delve deeper into how Tangiblee leverages human-in-the-loop AI for superior results, we invite you to schedule a personalized demo with us. Witness firsthand how our innovative approach can transform your business.
In one of our previous blogs, Boost E-commerce Growth: Tangiblee Management Portal (TMP), we discussed Tangiblee’s commitment to transparency. As a follow up to that article, let's delve into Tangiblee’s personalized approach to analytics.
It is important for any company, especially e-commerce websites, to pay attention to business intelligence and insights. Everyone has a budget and must make strategic decisions about what vendors they take on, marketing campaigns they create, and much more.
The TMP gives retailers the ability to clearly analyze the success of Tangiblee’s immersive e-commerce experiences. However, this success can look very different depending on the company.
There is no one-size-fits-all approach to developing a clear analytics approach. Each retailer’s strategy may differ depending on the business insights they want to achieve. For example, one retailer may be focused on driving increased loyalty and engagement, another on reducing returns, and yet another on increasing conversion rates and average order value (AOV).
In short, every specific business has its own goals and pain points. Different metrics speak to different goals which is why Tangiblee provides actionable insights in order for business executives to make data-driven decisions.
Below are just a few of the key metrics that matter for e-commerce success:
As you can see, there are various metrics that e-commerce companies are looking at when it comes to evaluating the success of a vendor and/or technology. This is why Tangiblee not only provides revenue based metrics, but also analytics that are indicative of customer engagement.
Let’s take a look at two companies that we have worked with who had two different goals: F.Hinds Jewellers and Dana Rebecca Designs.
One of F.Hinds’ goals was to increase engagement and users on their site. Our team made sure to evaluate relevant metrics that allowed F.Hinds to measure this goal. Following testing, F.Hinds could properly identify that Tangiblee had increased the number of users browsing their products by 31%.
Not only could F.Hinds be confident that they had achieved their goal, but they were also able to tell that Tangiblee had been the catalyst for that achievement.
Another jewelry brand, Dana Rebecca Designs (DRD), also turned to Tangiblee in order to elevate their e-commerce site. However, they had a different goal in mind compared to F.Hinds. DRD was looking to increase conversion rates and revenue per visitor (RPV). Keeping this in mind, Tangiblee created a strategic analytics approach that would ensure these goals could be properly tracked.
Since implementation, Dana Rebecca Designs has seen a 1.5X increase in conversion rate and a 2X increase in revenue per visitor (RPV).
Tangiblee’s personalized approach ensured that both clients not only reached their goals, but were able to properly track and analyze relevant metrics.
Our dedication to personalized analytics isn’t just talk, we work relentlessly to uphold our promise for company specific analytics. One of the ways we demonstrate our commitment is through regular A/B tests conducted in collaboration with our clients. These tests provide clear and quantifiable proof of the impact that Tangiblee has on user experiences and revenue.
Once Tangiblee's innovative solutions are seamlessly integrated, our team continues with consistent metric reviews. These reviews serve as a platform to delve into the data, discussing key findings and pinpointing significant improvements. Our collaborative approach ensures that both our team and our clients are on the same page, united in the pursuit of data-driven enhancements.
During these insightful metric reviews, our expertise shines through. We don't just stop at highlighting what's working – we offer strategic insights and proposed changes that can be made to the UX. This approach is geared towards optimizing Tangiblee's performance on the retailer's website, ensuring that the benefits are maximized and the customer journey is elevated.
At Tangiblee, it's not enough to promise personalized analytics; we believe in proving its effectiveness through rigorous testing, continuous assessment, and strategic refinement. Your success is our success, and our commitment to tangible results drives us to provide top-notch solutions tailored to retailers’ unique needs.
Tangiblee's dedication to metrics underscores their commitment to supporting the diverse needs and goals of e-commerce businesses. Analytics are far from one-size-fits-all; each company has its unique objectives, goals, and focus areas.
In the dynamic landscape of e-commerce, understanding the intricacy of business intelligence is pivotal for making informed decisions. Tangiblee's Management Portal (TMP) not only grants retailers the power to scrutinize the impact of Tangiblee on their websites, but it also champions a personalized approach to metrics.
Navigating the intricacies of metric diversity isn't a straightforward task, but Tangiblee's distinctive approach sets them apart. In a world where data is king, Tangiblee's dedication to tailored metrics emerges as a beacon of innovation and customer-centricity. To learn more about Tangiblee’s data-focused approach, schedule a demo here.