This story references an article originally posted on Retail Dive.
Chicago, IL - May 16, 2022
Tangiblee, an immersive shopping and AR commerce platform, introduces the next generation of its Virtual Try-On (VTO) solution delivering innovative features that bring more realism to today’s online shopping experiences. The exclusive Tangiblee solution provides smarter VTO with Ring Stacking, Multi-SKU Bundling, Dynamic Lighting and Shadowing Optimization and more. The latest features give retailers the ability to choose from a wide variety of options to meet their brand and corporate goals.
“We are constantly looking for ways to elevate our retailers’ online shopping experience,” remarked Eliad Inbar, CEO and Co-Founder of Tangiblee. “Our VTO experience is unmatched in terms of features and flexibility for retailer implementation, scalability and accessibility. Our new suite of capabilities not only delivers a world-class end-user experience, but also dramatically increases e-commerce conversions.”
One of the newest features includes Dynamic Lighting and Shadowing Optimization. This capability enhances the lighting and shadows casted on the product so it matches the lighting conditions of the user image and environment. It is crucial in terms of delivering the most realistic try-on experience, especially when the product image is taken in completely different lighting conditions. Lighting and shadowing optimization happens automatically in the background using Tangiblee’s Machine Learning (ML) and Computer Vision algorithm stack. The final results produce the retail industry’s most realistic VTO experience for products such as jewelry and watches.
Tangiblee additionally rolled out a Ring Stacking feature that allows customers to curate a custom look with multiple products. The smarter VTO solution detects which finger is open to avoid placing a virtual ring on top of a real ring that the user might be wearing. All of these optimizations contribute to more realistic online shopping experiences.
The global virtual try-on software market is projected to grow at a CAGR value of 25.5% from 2021 to 2026, as cited by Global Market Estimates (GME). This rapid growth demands constant evolution and ongoing innovation and requires different approaches for different vertical markets.
Tangiblee’s new VTO features help accelerate innovation within the AR commerce industry. Retail clients across various vertical markets including jewelry, handbags, luggage, furniture, lighting and home decor are already delivering immersive shopping experiences. See the Inspiration Collection for live examples.
About Tangiblee
Tangiblee is an enterprise-ready, immersive shopping and augmented reality (AR) e-commerce platform. The world’s largest brands are working with Tangiblee to deliver highly interactive online experiences in days, not months or years. An alumnus of the Techstars 2014 class, Tangiblee is revolutionizing the online buying experience for some of the world’s top retailers including Fossil, Home24, Living Spaces, MCM Worldwide, Tacori, and more. Tangiblee’s interactive eCommerce solutions — including Virtual Try-On (VTO), Compare, Lifestyle Imagery and more — dramatically improve the bottom line for retailers, increasing conversions and average order value and reducing returns.
This article references an article posted on Retail Dive.
Chicago, IL - May 3, 2023
Tangiblee, the world’s most scalable immersive shopping experience provider, unveils new client implementations and product features at the upcoming Shoptalk in Barcelona, May 9-11. Since its inception, Tangiblee has gained significant traction among global brands, including the addition of top names in European fashion, such as Lucardi (The Netherlands), MCMWorldwide (Germany), and F. Hinds (UK), to name just a few.
With the retail XR (Extended Reality) market in Europe expected to grow by 25.8% by 2028, clients are motivated by economic advantage plus Tangiblee’s key differentiators, including deployment speed and scalability. Those who have already launched their immersive experiences enjoy proven financial results. Rather than ethereal ideas and futuristic ideas of the metaverse, Tangiblee takes a practical view of AR and immersive technologies. This approach leads to improved e-commerce conversion rates and profit, as expressed by clients in their own words through the company’s case studies:
“When you see numbers like that, it’s a no brainer.”
Elles van Leeuwen, Lucardi’s e-commerce manager.
“For a specific item that used to have a 40% return rate, now we’re looking at a 20% return rate. Wow!”
Jordan Katz, VP, E-commerce, The Sak
"We saw a clear positive revenue impact from adding the Tangiblee tool."
Matt Kirton - Product Owner, Fashionette
At Shoptalk Europe, in addition to showcasing clients’ immersive experiences, Tangiblee will be offering an exclusive preview of its latest technologies, the result of years of R&D and currently unmatched in the industry: These include ring and earring collections, VTO Clip (Jewelry), new size comparison options including “What Fits Inside?” (Handbags), and Virtual Room Design (Home Decor).
“Even in the current volatile business climate, we see a strong demand for our immersive shopping and virtual try-on solutions,” says Eliad Inbar, Tangiblee CEO. “This is a testament to our approach, which focuses on usability and business results over bells and whistles.”
To help retailers boost revenue, Tangiblee offers new integration options for e-commerce sites, such as “Embed” and “PLP Filtering”. “Embed” provides more flexible options for enterprise retailers to incorporate Tangiblee’s immersive experiences, reducing the number of clicks to purchase. “PLP filtering” integrates with existing e-commerce site capabilities including recommendation engines.
To learn more about how Tangiblee can help drive increased online revenue and reduce returns, visit Tangiblee.com or Request a Demo.
About Tangiblee
Tangiblee is an enterprise-ready, immersive shopping and augmented reality (AR) e-commerce platform. The world’s largest brands are working with Tangiblee to deliver highly interactive online experiences in days, not months or years. An alumnus of the Techstars 2014 class, Tangiblee is revolutionizing the online buying experience for some of the world’s top retailers including Fossil, Home24, MCM Worldwide, Lucardi and more. Tangiblee’s interactive eCommerce solutions — including Virtual Try-On (VTO), Contextual Shopping, and Lifestyle Content — dramatically improve the bottom line for retailers, increasing conversions and average order value and reducing returns.
This article references an article posted on Retail Dive.
Chicago, IL - March 22, 2023
Tangiblee, the world’s most scalable immersive shopping experience provider, showcases its next generation of Virtual Try-On (VTO) and AR technology at Shoptalk US (March 26-29). Tangiblee launched its first immersive shopping solution back in 2014, so it’s already a veteran in the AR-powered e-commerce space. Nearly a decade later, the company continues to innovate and deliver proven financial results to hundreds of well-known brands and retailers (including Citizen, Lucardi, Victorinox, and Home24, to name a few).
While new entrants begin to emerge on the AR scene, Tangiblee has already expanded its popular platform capabilities and delivered consistent results for retailers year-over-year. At Shoptalk next week, the company will be offering an exclusive preview of its latest features, the result of years of R&D and currently unmatched in the industry: These include ring and earring collections, VTO Clip (Jewelry), new size comparison options including “What Fits Inside?” (Handbags), and Virtual Room Design (Home Decor).
In addition to technology enhancements across categories, the company will unveil flexible new integration options for retailer e-commerce sites, such as “Embed” and “PLP Filtering” — both designed to further boost conversions and profitability. “Embed” provides more flexible options for enterprise retailers to incorporate Tangiblee’s immersive experiences, reducing the number of clicks to purchase. “PLP filtering” integrates with existing e-commerce site capabilities including recommendation engines. Every platform enhancement offers the same scalability Tangiblee is known for — the ability to process and onboard a volume of more than 5,000 new SKUs a day.
“Even in the current volatile business climate, we see a strong demand for our immersive shopping and virtual try-on solutions,” says Eliad Inbar, Tangiblee CEO. “We now serve 4 out of 5 of the world’s top luxury jewelry retailers. This is a testament to our approach, which focuses on usability and business results over bells and whistles.”
Tangiblee’s retail clients enjoy a recession-proof option for increasing revenue while decreasing the Total Cost of Ownership (TCO). The company’s easy-to-deploy, no-code solution has helped many retailers deliver immersive online shopping experiences at a fraction of the cost and time of any other solutions providers.
To learn more about how Tangiblee can help drive increased online revenue and reduce returns, visit Tangiblee.com or Request a Demo.
About Tangiblee
Tangiblee is an enterprise-ready, immersive shopping and augmented reality (AR) e-commerce platform. The world’s largest brands are working with Tangiblee to deliver highly interactive online experiences in days, not months or years. An alumnus of the Techstars 2014 class, Tangiblee is revolutionizing the online buying experience for some of the world’s top retailers including Fossil, Home24, MCM Worldwide, Lucardi and more. Tangiblee’s interactive eCommerce solutions — including Virtual Try-On (VTO), Contextual Shopping, and Lifestyle Content — dramatically improve the bottom line for retailers, increasing conversions and average order value and reducing returns.