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Product Features

Gemstone Sizing Tool - Interactive. Accurate. Seamless.

Tangiblee
Elizabeth Puchynets
  |  
January 29, 2025
Gemstone Sizing Tool - Interactive. Accurate. Seamless.

The world of gemstones is a kaleidoscope of colors, shapes, and sizes, each with a unique allure. This inherent diversity presents a significant challenge for online retailers, as accurately conveying the size and scale of these precious stones can be incredibly complex.

Tangiblee's gemstone sizing tool empowers jewelry retailers and gemstone producers to elevate their online presence and drive sales by offering customers a unique and valuable shopping experience.

The Challenge:

Online jewelry shopping presents unique challenges. Customers struggle to visualize the size and scale of gemstones, leading to uncertainty and potential returns.

This can negatively impact customer satisfaction and erode retailer and producer profitability.

Tangiblee's Solution:

Tangiblee addresses this challenge with a cutting-edge gemstone sizing tool that allows customers to:

  • Visualize Gemstones on Hand or Ear: Experience how different-sized gemstones appear on a hand or earlobe, providing a realistic preview before purchase.
  • Explore Various Shapes: Easily switch between different gemstone shapes (round, oval, pear, etc.) and see how each looks in various sizes.
  • Enhance the Shopping Journey: Create an interactive and engaging shopping experience that captivates customers and encourages exploration.

Benefits for Retailers & Producers:

  • Reduced Returns: By minimizing the "guesswork" for customers, you significantly reduce the likelihood of returns, improving customer satisfaction and boosting your bottom line.
  • Increased Sales: The interactive and engaging experience encourages customers to spend more time on your website, leading to increased dwell time and, ultimately, higher conversion rates.
  • Enhanced Brand Image: Position your brand as innovative and customer-centric by offering a unique and valuable shopping experience.
  • Competitive Advantage: Differentiate yourself from competitors by providing a cutting-edge tool that enhances the online shopping experience.
  • Stronger Retailer Relationships: For gemstone producers, this tool fosters more substantial relationships with retailers by providing them with a valuable tool to enhance their own customer experience.

Easy Integration and Customization:

Tangiblee's gemstone sizing tool is designed for easy integration into your existing website. It can be customized to match your brand's aesthetics and seamlessly integrate with your existing online store platform.

Here is an example of our current client, Reve Diamonds. View "Hand Visualizer"

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Frequently Asked Qustions

No. Virtual try-on adds a visualization layer on top of a product; it doesn't replace accurate product data or existing imagery. In a quality-checked pipeline, the brand's existing product photo is actually the foundation the result is built from.

It places the brand's real 2D catalog photo of the item onto a hand, wrist, or ear from a reference photo, rather than generating a new image of the product from scratch. The item's proportions and details come from the actual product photo; the AI handles scale, angle, and blending onto the shopper's photo. This is different from older try-on technology, which mapped a manually built 3D or 2D asset onto the shopper using fixed geometric rules, and different from generic AI image generators, which typically synthesize the product rather than place a real photo of it.

We recommend supporting the launch with a dedicated email announcing the new feature, ideally featuring an animated GIF that demonstrates the experience in action and links to a category page with VTO-enabled products.
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To build broader awareness, homepage visibility is also important. Banners or other prominent placements can help introduce the feature to more visitors and encourage trial.
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We also suggest adding a short explanation of how the feature works. Even when the experience is simple, some shoppers may benefit from a little extra guidance before they feel comfortable using it.
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Finally, we recommend promoting the new capability across social media and user-generated-style content so that more of your audience is exposed to it and encouraged to engage.

Bring Your Catalog to Life

Experience the power of interactive product content.

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